English Language Music Loses More Ground In YouTube Chart

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It was back in  February when DEX (Daily Ent. Xpress) published an article about how YouTube is the driving force behind English-language music losing its stranglehold on global pop charts.

2019 has seen this stranglehold loosen more and more. Today YouTube released its Top 10 most viewed videos released in 2019 so far and only one out of 10 songs is completely sung in English, with Spanish language music dominating the chart (see below).

In total, five out of the Top 10 are Spanish language songs, while two originated in South Korea, two in India and two in the US, although one of those (Nicky Jam X Ozuna Te Robaré Video Oficial at No.10) is performed in Spanish.

The most viewed music video of 2019 so far is Con Calma by Daddy Yankee, which has been watched over 1.16 billion times. In second place is Secreto by Anuel AA and Karol G also from Peurto Rico, which has racked up 729 million views.

The two Bollywood tracks were Rowdy Baby by Dhanush and Sai Pallavi at No.3 with 557m views, with Vaaste Song by Dhvani Bhanushali the ninth-most watch video on the platform with 411m views.

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